In the beginning, Hirter Bier had a website for each sub-brand. Our first task was to strategize a plan for how to unify all of these into one home with a unified look and feel. Our team worked on the back- and front-end development of the website, enhancing the user experience. Not only have we made it easier for customers to use, but also for the company by creating separate log ins so that they only see what is relevant to their brand.
To make sure that everyone was still able to find their favorite beers, we simply redirect people to the new Hirter Bier site from any of the previous links.