The new website is visual and video driven, incorporating a lot of motion in order to give visitors a feel for what they can expect from the high-quality lenses. The new Leitz site has a host of features that connect cinematographers to their products in multiple ways. The website has a tab for news and events, in which people can read about the latest updates in the Leitz and cinema world. The products are easy to find and provide all the info one could need, from viewing the full set of lenses within that range, all the way to helping you find the nearest supplier. There are additional videos to show cinematographers how the lens behaves in different conditions, based on how others have shot with them.
Shot with Leitz is a new feature that gives people the opportunity to see every film that’s used a Leitz lens from 2005 till the present. The database has been integrated using IMDB and programmed to automatically update every time a new one is entered. You are able to read about the film, watch the trailer, check out some behind-the-scenes and read interviews with the cinematographers. If you like the lenses, you can use the map to find a supplier near you and see which other Leitz lenses they have in stock.