The legends of outdoor

How do you help a legendary sports brand with a strong heritage in mountain sports develop and expand into a completely new market? That, in a sentence, is the challenge we faced as we became the global lead agency for Schöffel. 

Founded in 1804, Schöffel is the oldest outdoor apparel brand in the world, is still based in the Bavarian mountains and family run to this day, with a hard won reputation for unrivalled quality, functionality, and fit. What marks it out is the quality of its products, its attention to detail and its values, inspiring everyone to enjoy the outdoors no matter what the weather.